Playing on the form of click-bait, hyper-visual Buzzfeed headlines, NEWS/PEOPLE offers an alternative approach to news. By focusing on character-driven portraits of individuals affected by / behind major news events, NEWS/PEOPLE introduces a grounded, empathy-driven approach to news through storytelling.
Think of the Baby
Tested the use of Instagram in research-based scenarios where one must find the necessary data in a low-cost and high-effect manner by presenting ten photos on an Instagram feed - called Testagram. Utilized the fact that people enjoy scrolling through and liking Instagrams on fashion bloggers’ feeds.
Borrowing a page from the Orwellian-like hysteria of films like David Fincher’s THE GAME and Charlie Brooker’s BLACK MIRROR - and real world psychologically extreme haunted houses like McKamey Manior, I envision World Peace as an app that - like many highly subversive, immersive experiences - would challenge its users to morally questionable lengths.
Two-Tin Ramen represents a much-needed innovation in the market for instant ramen in the U.S. The flavor that characterizes authentic ramen, umami, is noticeably absent from most instant ramen products on the market today. This is a product of the fact that whereas authentic ramen is served in a rich, meaty broth, instant ramen is prepared using only hot water and a packet of seasoning.
© LANCE OPPENHEIM 2017